Consumer Insights Specialist - Southwest Michigan

INTERESTED? No need to call, simply go to our website and submit your resume directly there, http://www.frontlinesourcegroup.com/
Consumer Insights Specialist - Southwest Michigan - Direct Hire
Frontline Source Group - temporary staffing and direct hire firm - is offering an excellent opportunity to join the team of one of our top Southwest Michigan clients.
Global manufacturing company with products in more than 170 countries around the world
Recognized as one of the world's 100 most innovative companies by Business Week magazine and the Boston Consulting Group
Ranked among the Top 20 Innovators in Consumer Products by The Patent Board and has been consistently ranked as one of the Top 20 Companies for Leaders by Hewitt Associates and Fortune magazine
The Role:
Serve as a subject matter expert for all things consumers (needs, tension, behavior, frustrations, psychographics), target consumer and brand (equity, character and positioning)
Background Profile:
Bachelors or Master's Degree
2 - 4 years of industry relevant experience (Market Research (supplier or client), CPG, durable goods)
Proficient in SPSS and/or consumer modeling (e.g. drivers analysis, cluster analysis, etc); ccOPEX, Six Sigma, a plus
Familiarity with syndicated market measurements data (panel, scanner)
Understanding of how to leverage unstructured data; social media (YouTube, Facebook, Instagram) and other digital output for market research purpose, a plus
Results-oriented, independent, entrepreneurial and self-motivated with the ability to react in a fast and responsive manner, balancing the demands of quality output with time pressures
A team player with team building, consultative and influencing skill
Knowledge of standard primary research tools and syndicated data coupled with the ability to draw conclusions and make business recommendations in situations where there is either too much or not enough data
Ability to assess current situations, draw conclusions and envision future business opportunities
Strong communication skills (visual, verbal and written) to create and deliver compelling presentations of insights
Proficient in basic statistics (confidence level, p-value, power, statistical significance, regression)
Competency in principles of study design and experience with a broad range of consumer oriented research methodologies, both qualitative and quantitative
Creative, agile change agent that possess a thirst for learning and connecting the dots
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Please visit us at http://www.frontlinesourcegroup.com
Equal Opportunity Employer, M/F/V/D. Candidates must have authorization to work in the U.S. Clients will not sponsor visas.
Frontline specializes in matching top talent with companies for direct, contract, and contract-to-hire placements in Accounting, Finance, Technology/ IT, Human Resources, Administrative, Customer Service, Engineering, and Oil & Gas. We work with clients and candidates in all areas of the United States and have offices in Texas (Arlington, Austin, Dallas, Fort Worth, Plano, Houston, Lewisville, San Antonio, Sugar Land, and The Woodlands), Tennessee (Nashville and Brentwood), Arizona (Phoenix and Scottsdale), Oklahoma (Oklahoma City), and Colorado (Denver)

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